Borealis Dwellings

Hotel rebrand of Borealis Basecamp.

Discover the enchanting allure of Borealis Dwellings, where the ethereal Northern Lights meet the rarefied beauty, just 25 miles from Fairbanks, Alaska. 

Our 28-room aurora-focused resort, enriched by Latitude 65,  a sustainable Alaskan seafood haven, offers a dreamlike escape into the romantic, warm embrace of seasonal transformations. Submerged in the reflective allure of hidden realms, rooted in locally sourced and sustainable practices, promises a once-in-a-lifetime, immersive experience. Join us at where reality blurs with the mythical.







Logo design inspired by aurora ribbon. Aurora ribbon happens on 65 degrees on equator. The ribbon forms into the interlocking monogram of the lowercase letter b and d. It is organic, friendly and welcoming like the resort itself.




Wallpaper designed with Astek Wallpaper’s silver metallic material. Let the travelers experience borealis within the igloo.



News Paper Design for going through the extended nights at your stay at the resort. Featuring local farming news and chef Esther's award winning soup recipes.








Custom matchbox designed to use with candles. 


Ice cube with logo engraved to elevate the dinning experience at the resort's restaurant. 







Latitude 65 is a serif typeface meant for lifestyle editorial. The serif's sphere angles are inspired by latitude 65, 65 degree on the equator where aurora ribbon occurs. It is friendly, approachable and could be used for multiple purposes like branding and hospitality design.




Furry slippers to keep the tavelers warm at night





Postcards design





Special thanks to model Leo Liao.
Editorial work featured on The News Paper Club’s Blog.





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For work please contact ming.leart98@gmail.com